Hi 🙌. I'm Stef Hamerlinck.
I help food & lifestyle brands with strategy & branding.
Branding & strategy.
A strategy is nothing without the execution, the execution is an empty box without a sound strategy. That's why I like to tackle both. First comes strategy, based on strong insights from research into consumers, your category, and your business. Then comes branding, developing a distinctive look and voice that forms the foundation of your brand.
About me
Just Bite
Rebrand for a punishing snack brand. JustBite distributes healthy snacks to businesses and is on a mission to make the world healthier and happier while they work.
It’s us, worry-free.
Brand strategy, naming, corporate identity & packaging for Hungarian gluten-free brand.
Duvel digital
A fresh perspective on a strong brand. Duvel asked me to help translate the 'brand refresh' into their digital world.
"Stef is a very passionate and professional partner. He had a very intuitive understanding of what was needed to take our branding to the next level. He is very flexible and always delivers on time. Keep up the good work!"
Guy Quirynen, Founder & CEO Umamido
Rascal tastebuddies
Brand strategy, brand naming, packaging & branding for an innovative food brand.
"In our collaboration it became clear that Stef has a lot of experience with strong brands: an environment where you have to process a large volume of complex information from different stakeholders and quickly get to the essence. Highly recommended."
Helena Van Eykeren, Global Digital Marketing Manager Duvel
Cabane coffee.
Strategy, corporate identity & packaging for premium coffee brand with a unique approach.
